Do not send emails which make you look bad
It amazes me how companies send you a monthly email showing you how little interest there is in their sites. You get these from business websites like Manta and review sites like Yelp. Then they try...
View ArticleLearn from Superbowl Ads
While sports fans relish the Superbowl for the love of the sport, a large segment of the population likes to watch for commercials and halftime shows. With a huge worldwide audience, advertisers line...
View ArticleSweat Equity a Must
I remember an old expression “everyone wants to go to heaven but nobody wants to die”. Now of course this is true if not a bit harsh. But, you are asking yourself what does this possibly have to do it...
View ArticleEmail Marketing: Use, do not abuse
When discussing a client’s marketing mix, sooner or later there is always the discussion of email marketing. Should we send email blasts? My answer: Yes and No. Pretty vague, right? I know, but I...
View ArticleIs the customer always right?
The old adage, “the customer is always right” is of course a good business practice. But is it correct? No, not always. Sounds revolutionary right? Not really, hear me out. As a web development...
View ArticleUpdating WordPress & Plugins: BEWARE
One of the reasons clients love having a WordPress site is the ability to do a lot of things themselves. Great, right? Why then do I preach that you need professional management with WordPress?...
View ArticleUsing Social Media for Emergency Communication
Sadly, in the world we live in, websites are always under threat of attack from hackers and people with negative intent. A good example of this happened the other day. The company which houses my...
View ArticleNFL Draft Similar To Hiring Web Pro
Bet you never thought you’d read that as a title for a post? The truth of the matter is I never thought so either until the last few days of watching draft coverage. In reality the way teams pick...
View ArticleJust say no
When you are in business, pleasing customers is job one. We all know this, right?. But is it ever ok to say no to a project that someone is willing to pay for? I say yes if a client is asking you to...
View ArticleReal Estate Firms Not Utilizing QR Codes
I went for a walk the other day and went by a few houses for sale. Some of them even had URLs on their signs. But none had a simple QR code. Someone driving by could just click on it go right to the...
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